Author Topic: Pacific Airgun Expo 2022  (Read 797 times)

steveoh

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Pacific Airgun Expo 2022
« on: November 30, 2021, 11:38:43 AM »
From Michael:

Quote
Hello fellow west coast airgun enthusiasts! The date for the 2022 Pacific Airgun Expo at the El Dorado County Fairgrounds in Placerville (Old Hangtown) moved one weekend to March 19/20 (the fairgrounds had to move my date, but it worked out good with turkey season).

This, the weekend before turkey opens, might be a good one to try to schedule for every year.

As you will read below, there is still an iffy caveat to us having the show or not, but it is now looking promising enough I want to get this notice out to you so you can get it on your calendar.

Finalizing the date and getting this notice out took forever and so the marketing for this next event is getting started quite late primarily because the State of California has made it much harder to put on gun shows. Because they have not been successful at putting an end to gun shows, they have made it almost impossible to get insurance for any weapon show in this state now, "bb gun" (wink wink) shows included.

Our show used to be able to use the very inexpensive state fairgrounds insurance (because we are not a "real" gun show), but that has been taken away, and every insurance provider I called that said they do fairgrounds gun show insurance said they can't do it in California any longer.

After many attempts I did finally get through to the NRA's insurance branch, and while I don't have an actual firm quote yet, I'm told to expect it to be about the $400 range. Four times more than we were paying, but good enough to finally let you all know it's looking like a show will happen.

In the past our show only brought in a few hundred dollars profit, so with increased insurance cost and the increased facility rental (but it's still the best deal I can find with a facility that will actually allow a gun show within a few hours of me), our little Pacific Airgun Expo will have a hard time being on the plus side of zero, but I do this out of love for our sport and in the hope it grows so that our little west coast show could someday make enough money to start paying forward for the next show.

I know at my local gun range there are increasing numbers of airguns showing up. Please help get the word out about the show. I'll send a follow up email to you all when I get the flyer artwork done.

If you all are still in, I'm in!

Michael McKeown
info@pacificairgunexpo.com
www.pacificairgunexpo.com
707-337-9410


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steveoh

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Re: Pacific Airgun Expo 2022
« Reply #1 on: December 01, 2021, 09:16:23 AM »
I'm seeking ideas for better promotion of this expo to share with Michael.

Observations of several past shows.
1. It's really just an indoor flea market for airgun stuff.
2. I recall it's two rooms dimly lit, with folding tables for folks to lay out the stuff they want to sell or trade.
3. No beverage or food service.  Pretty easy to at least offer coffee and donuts. Perhaps a food truck with additional offerings since the show is all day.
4. A lounge or other meeting spot for folks to BS was not there if I recall. 
5. No presentations
6. No round table discussions or panels, unless you count an after show dinner.
7. No large airgun companies participate.
8. Fewer small companies participate.
9. Not enough people showing up.
10. It's a long haul from any big cities other than Sacramento. Makes me question the location. Of course California is a huge state.
11. There is a shooting range within driving range, but it would be awesome to be able to hold small demonstrations, shooting matches etc on the same land.
12. Michael runs the whole show, and thus is solely financially responsible. Perhaps building a partnership of multiple sponsors and spreading the .
13. Apparently very little effort is spent on advertising, and spreading the word.

I'd like to see:
1. more companies show up
2. talks about the industry, what's coming up, latest technology etc
3. demonstrations of airgun tuning, and repairs.
4. food and drink - at the very least to generate additional revenue. Coffee, donuts and other pastries, tea, hot dogs, sodas, sandwiches, fruit, etc. 
5. a place for folks to take a load off, and have friendly conversations. Perhaps picnic tables outside.
6. a test area to try out an airgun.
7. door prizes to attract more folks.

Anyway, something to think about. Ideas?

I want to help make this a better show.
« Last Edit: December 01, 2021, 12:38:29 PM by steveoh »
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Steelhead

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Re: Pacific Airgun Expo 2022
« Reply #2 on: December 02, 2021, 04:44:14 AM »
In all honesty, these and other ideas/improvements have been discussed multiple times about the PAE. When I attended it seemed like the few vendors, myself included, were disappointed with the lack of attendance. I don't have exact numbers, but it was really sparse. About half of the vendors went home after day one. This is not a condemnation of Mike and the PAE itself; I admire that he does the work and takes the risk of trying to put on the best event he can. But it's impossible to pull off without the support of some big name sponsors. The 2020 show had about 4 vendors that I can remember: Nielson Specialty Ammo, Stikman, JSAR, and Born Wild Shooting Chairs (me). The others were, as Steveoh said, guys and gals with used stuff for sale, trade. etc.  Most of the money changing hands were between the exhibitors out of boredom.

If it was in my back yard I'd go just to rub elbows, talk airguns, and network. But when it's a 4 hour drive, loading up the equipment, getting a hotel, paying the table fees, etc. a person at least wants to see a few more people come through the door. That's the whole point, right? Exposure to general public and the curious. Otherwise, we would bullshit in the forums like this one and achieve the same results from the comfort of our homes. It's a lot of work to go through to get 2 or 3 dozen people over two days. Very few people are driving to Placerville, CA for anything (no disrespect to Placerville) and there are not enough people in the immediate vicinity to warrant a draw for attendance. It's just too far out of the way.

The PAE needs to be in a big town with real sponsors, activities, and THE CHANCE to have some people come through the door. I understand that insurances, the state we're in, and overhead costs are a huge hurdle. But denial ain't just a river in Egypt. The current format is like Don Quixote jousting a windmill.

I applaud Mike's efforts and like the sign says at the Little League baseball field regarding umpires: 'If you think you can do a better job there's a signup sheet at the snack bar'. However, the variables stacked against the PAE in its current location and format are just not viable for any real numbers nor financially sustainable...for the promoter or the exhibitors.
« Last Edit: December 02, 2021, 04:46:37 AM by Steelhead »
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steveoh

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Re: Pacific Airgun Expo 2022
« Reply #3 on: December 02, 2021, 09:57:36 AM »
In all honesty, these and other ideas/improvements have been discussed multiple times about the PAE. When I attended it seemed like the few vendors, myself included, were disappointed with the lack of attendance. I don't have exact numbers, but it was really sparse. About half of the vendors went home after day one. This is not a condemnation of Mike and the PAE itself; I admire that he does the work and takes the risk of trying to put on the best event he can. But it's impossible to pull off without the support of some big name sponsors. The 2020 show had about 4 vendors that I can remember: Nielson Specialty Ammo, Stikman, JSAR, and Born Wild Shooting Chairs (me). The others were, as Steveoh said, guys and gals with used stuff for sale, trade. etc.  Most of the money changing hands were between the exhibitors out of boredom.

If it was in my back yard I'd go just to rub elbows, talk airguns, and network. But when it's a 4 hour drive, loading up the equipment, getting a hotel, paying the table fees, etc. a person at least wants to see a few more people come through the door. That's the whole point, right? Exposure to general public and the curious. Otherwise, we would bullshit in the forums like this one and achieve the same results from the comfort of our homes. It's a lot of work to go through to get 2 or 3 dozen people over two days. Very few people are driving to Placerville, CA for anything (no disrespect to Placerville) and there are not enough people in the immediate vicinity to warrant a draw for attendance. It's just too far out of the way.

The PAE needs to be in a big town with real sponsors, activities, and THE CHANCE to have some people come through the door. I understand that insurances, the state we're in, and overhead costs are a huge hurdle. But denial ain't just a river in Egypt. The current format is like Don Quixote jousting a windmill.

I applaud Mike's efforts and like the sign says at the Little League baseball field regarding umpires: 'If you think you can do a better job there's a signup sheet at the snack bar'. However, the variables stacked against the PAE in its current location and format are just not viable for any real numbers nor financially sustainable...for the promoter or the exhibitors.

Well said Kevin. Yep, we've said it all before. But nothing changes.
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Alan

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Re: Pacific Airgun Expo 2022
« Reply #4 on: December 02, 2021, 12:27:27 PM »
If Michael takes me up on my offer, there will be stipulations, and some of them are listed above.
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Re: Pacific Airgun Expo 2022
« Reply #5 on: December 02, 2021, 10:14:37 PM »
Having spoken numerous times in the past with the previous promoter/ main man behind this venue prior ... ( John Brooks ) come to find out offers of helping with promotion and advertising  / partnership efforts have been rejected by Mike.
Being likely the closest AG enthusiast to this venues location, personally had made and placed threw out the county in previous years, street signs, banners and handed out FREE admission coupons to law enforcement, gun shops & other entities that could draw attendance.  All of this because of wishing to help, get larger attendance and promote the idea of an AIR GUN show rather than the typical "Gun Show" that also runs yearly at the same location.   ALL without much success or interest that was obvious and little thanks ???
 * Yes also rejected has also been having it sequentially / along side the long standing gun show in Placerville sponsored by local gun shop BUCKHORN guns.

Yea pretty much many have tossed up there hands trying to help and Michael continues to be quiet as a mouse within the air gun community rejecting input or help until such time as these shows get closer.
In which he states / asks us all to promote and garner interest prior.  Obviously not a promoter as John B was years prior ... pretty sad.
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archerhmr

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Re: Pacific Airgun Expo 2022
« Reply #6 on: December 03, 2021, 05:58:19 AM »
Now maybe, with the increased use of Airguns over the past two years, more people may show up. Will I go to support, yes. I also know though, I will only be there 1 hour maximum. Not much there for my interests.
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